Is Experimentation Part of Your Strategy?

Is Experimentation Part of Your Strategy?

If not, it should be. The rapid changes of 2020 taught the sleepy small business owner about change. Conducting planned experiments throughout the year, as part of your strategy, can make change easier for you…plus you will have an arsenal of results and data to draw upon quickly. So what am I really talking about? What do I mean by experimentation? By experimentation, I mean […]

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Small Business Owners: No Zero Days Mindset!

Small Business Owners: No Zero Days Mindset!

The concept of No More Zero Days was first introduced by Reddit user ryan01.  What is a Zero Day?  A day where you have not come one iota closer to achieving a goal, not one smidgen. How do you gain a No  Zero Day mindset?  Let’s look at some examples. Fitness: No Zero Days In the fitness world, let’s say you looked in the mirror […]

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What needs to change in my small business for 2021 to be better?

What needs to change in my small business for 2021 to be better?

As I plan for 2021, I start by reviewing 2020.  I look at the successes I have had as well as the failures, the “I could have done better’s” on multiple levels.  I look at my past short-term and long-term goals and set future ones.  I look at day-to-day activities and decide what worked and what didn’t.  I ask myself where I am losing precious […]

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Be a “Yes, and” Small Business Owner

Be a “Yes, and” Small Business Owner

Are You Stopped by “Yes, but” Thinking? When presented with the unknown, something that feels like a stretch, something you honestly don’t want to do or don’t know how to do – but you know you should do it – what is your first reaction?  Or, when presented by an exciting new idea you love and then uncertainty and fear set in, how do you […]

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Dr. Seuss: If You Never Did, You Should.

“If you never did, you should. These things are fun. And fun is good.” ~ Dr. Suess Grow by Trying New Things! In life and small business, make it a point to try new things. This is where growth happens!  And as Dr. Seuss says, “If you never did, you should!” You might not like all of them, but you might LOVE some of them. […]

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Moving Your Small Business Forward During a Pandemic

Moving Your Small Business Forward During a Pandemic

Success is Rarely Accidental Even during a pandemic, you and your small business can move forward and grow. How can you, as a small business owner, make that happen?  Get a positive mindset, understand that results require action, be persistent, and then take our #BeTheRiver Challenge. Together, they will help you grow your business! Remember, it’s your business, and it is frankly up to you. […]

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Your Friends Matter More Than You Know

Your Friends Matter More Than You Know

If a friend doubts how successful you will be with your business, and voices that doubt to you…repeatedly… it just may be time to give them the boot.  You do not need their negative energy as you are launching and building your business during “normal” times. You certainly do not need their negative energy in 2020. The Naysayers You know who I’m talking about, right?  […]

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What If You Asked, “What if”?

What If You Asked, “What if”?

Solve small business challenges by asking, What If?

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Let Your Business Grow

Let Your Business Grow

As a business owner, have you held fixed ideas about what products and services you *should* offer and how you *should* deliver them?  Is there room for growth? Are *you* what is holding your business back?  Maybe. Personal Growth Is Essential Unless you are living in a bubble, it’s a pretty safe bet you have given these questions some serious thought in the past several […]

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How Are Your Video Skills? It’s Time to Level Up!

How Are Your Video Skills? It’s Time to Level Up!

We all know that video is an important marketing tool for today’s small business owners, right?  Do you…really?  Let’s check it out. The Case for Video Biteable.com gave some interesting stats about video…eye-popping, actually.  Okay, they sell video creation products. You can begin with a free, introductory “Make a Video” service, and I’m pretty sure they keep trying to upsell you.  Still, these stats are […]

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