How Are Your Video Skills? It’s Time to Level Up!

How Are Your Video Skills? It’s Time to Level Up!

We all know that video is an important marketing tool for today’s small business owners, right?  Do you…really?  Let’s check it out. The Case for Video Biteable.com gave some interesting stats about video…eye-popping, actually.  Okay, they sell video creation products. You can begin with a free, introductory “Make a Video” service, and I’m pretty sure they keep trying to upsell you.  Still, these stats are […]

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The Small Business Difference Between Marketing and Sales

The Small Business Difference Between Marketing and Sales

Many small business owners believe because they are marketing they are also actively selling.  Not true.  There is a difference in the business world between marketing and sales. You need to do both well to have a healthy bank account.  To be clear, sales is a subset of marketing.  So is much of the rest of what we do in business!  In one course curriculum […]

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Top 14 Reasons to Join a Small Business Mastermind Group, Part 2

Top 14 Reasons to Join a Small Business Mastermind Group, Part 2

This post was originally published on September 24, 2018 and updated on April 16, 2020.   In Part 1 of the Top 14 Reasons to Join a Small Business Mastermind Group we covered what mastermind groups are and the first four reasons, in no particular order, why as small business owners who are serious about growing their companies should join one – brainstorming, accountability, to help […]

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Top 14 Reasons to Join a Small Business Mastermind Group, Part 1

Top 14 Reasons to Join a Small Business Mastermind Group, Part 1
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Choosing the Right Entity for Your New Business

Choosing the Right Entity for Your New Business

Starting a small business? Learn about how to choose the right legal entity for your new business.

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Dr. Suess and Small Business Success

Dr. Suess and Small Business Success

“Today you are you, that is truer than true. There is no one alive who is youer than you.” ~ Dr. Suess What can Dr. Suess teach us about small business success?  That it is your being “youer than you” that can be a key differentiator in your success and how long it takes.  In other words, that only you can launch and grow a […]

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Using National Holidays in Your Marketing Campaign

Using National Holidays in Your Marketing Campaign

How to use national holidays in your small businesmarketing campaign.

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Local Marketing for Your Local Business

Local Marketing for Your Local Business

By Jill Kurtz, Kurtz Digital Strategy There is no one size fits all digital marketing plan. The “right” plan is custom to your business, your customer and your location. In this article I will focus on the impact of location on your digital marketing. Local businesses need a local marketing plan. Localizing your marketing efforts will build brand recognition within your community and foster brand […]

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Critical Small Business Tips to Tame Overwhelm, Including an Attitude Adjustment

Critical Small Business Tips to Tame Overwhelm, Including an Attitude Adjustment

Tips to help you tame small business overwhelm caused by day-to-day small business tasks that are out of control. Start with an attitude adjustment.

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Valentines for Veterans Homes

Valentines for Veterans Homes

As Valentine’s Day approaches, there is an easy way to share the day’s joy and express your gratitude to our veterans in veterans homes across America – deliver some valentines!  “The willingness of America’s veterans to sacrifice for our country has earned them our lasting gratitude.”  ~ Jeff Miller From Bingo to Valentines First, some background.  I recently discovered that for over 50 years the […]

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